How We Can Help Your Club

Membership Development

Our Membership Development offering, centres on the combined efforts of both recruiting new members and maintaining the existing members at the club – this is done through effective retention. Working on both these areas will give clubs a full strategy on Membership Development. This will lead to a targeted approach in both areas supported by a customer service focus, marketing, communication and pricing proposals.

 At the end of the process with CGI your club will have:

  • Reviewed the current recruitment and retention practices
  • Provide recommendations / actions based on best practice advice.
  • Support the clubs to create a programme that is suitable and specific to the club’s needs.


Governance Health Check

‘Best Practice’, ‘Fit for Purpose’, ‘Good Governance’; business buzz words or how you run your club?  If it is the former, then it is time to educate yourself and your club on the importance of Club Governance and how to run their club in a more business-like manner. The Governance Health Check is the first step to empowering success and innovation at your club in conjunction with the CGI.

At the end of the process with CGI your club will have:

  • Completed a Governance assessment
  • Received a report with suggested recommendations

Governance Support

Having identified the current practices in place after the Governance Health Check, the focus will shift to steering your club towards a more in-depth level of support from CGI towards creating a ‘fitter for purpose’ business and help build sustainability for the golf club moving forward.

At the end of the process with CGI your club will have:

  • Conducted an on-site and in-depth review with a CGI Club Support Officer.
  • Received a detailed Governance Support Report with a range of recommendations.
  • A clear roadmap towards creating a more effective and sustainable governance and management structure.

Financial Benchmarking

The Financial Benchmarking support is for clubs that are looking for structured benchmark information regarding their financial performances against other similar sized clubs.

At the end of the process with CGI your club will have:

  • Completed a Financial Benchmarking assessment
  • A more informed financial perspective on how your club compares to similar clubs
  • Identified business and financial priorities

Club Planning Support

A key step for any club on the road to success is the recognition for the need to develop and implement a medium to long-term plan.  This plan will identify a vision and purpose, strategies and set out various objectives and initiatives to be achieved. It can be a short-term business or operational plan (up to 12 Months) or a longer-term Strategic Plan (3-5 Years). CGI will provide support to you from initial consultation through to the drafting of a club plan.

At the end of the process with CGI your club will have:

  • Completed a Planning Workshop at your club with CSO support
  • Received club planning templates/guides and a series of recommendations
  • Reviewed current and past trends and conducted a number of business exercises
  • Identified your clubs vision, purpose, values and core priorities
  • Ongoing support to your working group towards drafting a club strategic or business plan
  • Communicated your plan to the membership and staff
  • Started to implement the club plans


Club Workshops

CGI offers a range of educational events to support clubs to grow their business. These offer clubs the opportunity to learn from experts share ideas and best practices.

The events on offer will be a mixture of on-site workshops with the club support team, demand-led specialist events and regional seminars. They are aimed at key decision makers both committee and staff to attend together.

Click Here to find out about our latest educational events and workshops.

Customer Feedback Tracker / Club Surveys

The Customer Feedback Tracker is a unique online platform that allows clubs to collect survey-based feedback from their visitors and members as well as benchmarking different operational areas of the course and clubhouse. This will enable golf clubs across Ireland to analyse the perception of the club against competitors and strategically plan improvements and investment.

The CFT is free for all affiliated clubs and will be introduced in late 2019. It allows clubs to simply design three types of survey, including:

  1. Member satisfaction survey
  2. New member satisfaction survey
  3. Visitor satisfaction survey

To set up your CFT account, please contact your local Club Support Officer or Club Participation Officer.

The CFT club user guide can be accessed by clicking the link below:


Club Support Officers

Neil Kilgallon

Phone: +353 87 2151143


I support clubs in the following counties:

  • Dublin
  • Galway
  • Leitrim
  • Longford
  • Louth
  • Mayo
  • Meath
  • Roscommon
  • Sligo
  • Westmeath
  • Wicklow

Participation & Business Development Officer

Rory Leonard

Phone: +44 (0) 7591203496


I help clubs with participation and support in the following counties:

  • Antrim
  • Armagh
  • Cavan
  • Down
  • Donegal
  • Fermanagh
  • Londonderry
  • Monaghan
  • Tyrone